Investing in your business to bring on a new provider, product, or service can be an expensive and exciting undertaking. While you and your staff understand the value of your new offering, it can be difficult to get the message out to the public to increase engagement and start creating revenue.
At Pinpoint Creative we offer a deep insider knowledge of the aesthetic industry. With over 30 years of experience, we have helped launch the careers of hundreds of aesthetic providers and showcased new technologies and services for both aesthetic practices and industry manufacturers. We take a strategic approach to developing your marketing campaign, focusing on the marketing channels that will provide the most awareness of your new offering.
Approaching the promotion of your new treatments and providers with a strategic plan.
Pinpoint has helped promote thousands of new products, services, and providers for medical aesthetic practices and businesses. From digital initiatives including email marketing, e-books, and white papers, to print and in-person campaigns including launch parties, custom brochures, billboards, and more, we take the time to understand how to most effectively communicate with your customer base. Best of all, we do it beautifully. Our team of copywriters and graphic designers will craft your marketing assets to highlight the benefits of your new offering while reflecting your unique voice and brand. Our strategies will help to maximize customer engagement and boost your revenue.
Process
We meet with you to learn your objectives and follow an in-depth process to craft a curated product, service, or provider launch that will effectively communicate the value proposition to your intended audience.
Your launch project is made easier because you have access to our expert team of creative strategists, copywriters, and designers all under one roof. Our insider knowledge of the aesthetic industry means we know how to craft an accurate messaging to engage your customer without you having to spoon feed us the information. We design your assets to delight and excite your customer base for your new offering.
Our team will help you to roll-out your marketing assets strategically for maximum engagement. We can also help you with long-term awareness campaigns to keep your new offering at the front of mind for your customers.
Absolutely! We have helped our clients launch virtually every new and popular aesthetic technology on the market today. We are highly skilled in messaging and understand how to effectively communicate the benefits of your new offering to your patients for maximum engagement.
Our creative strategists can work with you to determine a marketing strategy to best introduce your new provider to your patient base. Successful strategies our clients have employed in the past include credentialing marketing assets such as a new provider bios, introductory email marketing campaigns, and introductory offers that may include a discount or value-add service for trying your new provider.
Contact Pinpoint Creative to schedule a New Product or Service Launch discovery call. We will discuss your project and develop a game plan to bring awareness to your new service or provider.
Get Your Brand Audit Today
Your clients love your work. Now help them tell the world who you are, as well as what you do. Schedule a Mini Brand Audit session to learn more. Fill out the form or call (206) 427-3241 to schedule today.